After booking a once in a lifetime trip, Charis decided she needed to face her fears and learn how to swim. She realized the reason she never learned how to swim earlier in life was that she DID NOT like to get her hair wet. She tried several swim caps but was left disappointed. She wanted a swim cap that kept her hair maintained in a neat and clean condition – aka Kempt. So she decided to create her own swim cap!
When she asked me to create her logo and branding she requested something to be feminine, fun and simple. I love a girl who knows what she wants!